Old Navy's 'Scandalous' Shirt
Posted by Danielle Bean in Family on Monday, September 27, 2010 12:00 PM
UPDATE: There are now over 50 comments. This is the point at which our comments pagination kicks in, and it gets a little hard to post “replies” to particular comments. To see the comments over 50, please click the page two (2) link at the top of the list of comments. Sorry for the confusion—I know it’s not ideal!
Let me begin by saying I am a big fan of breastfeeding. I have nursed all of my babies and I loved nursing all of my babies. I encourage every mom I know to give themselves and their babies the gift of a breastfeeding relationship.
But, as a pro-breastfeeding mama, I wonder: Is this shirt, sold by Old Navy, really something we need to demand that they pull from their product line?
Their argument is that this shirt “empowers” the formula industry, which, as we all know, doesn’t need any “empowering” at all.
But when I look at this shirt, I picture some mom, who formula feeds for whatever legitimate reason and feels a little bit uncomfortable about it, putting it on her baby and feeling good about her decision for a change. Or at least not ashamed of it. And that doesn’t seem like such a bad thing at all.
What if Old Navy isn’t really empowering the formula industry, but instead is empowering everyday moms who make difficult decisions that—for whatever reason—they have deemed best for their families? What do you think?
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