Danielle, that’s a good point about empowering moms who feel compelled to formula feed. Some moms really cannot nurse, even if they want to. Thanks for offering a balanced perspective on the issue. I think if those of us who do nurse, and have nursed, can *charitably* promote the benefits, without making non nursing moms feel that they are ruining their babies’ lives, nursing will seem like an attractive lifestyle. If we are angry about the shirts, we might seem uncharitable.
Old Navy's 'Scandalous' Shirt
Posted by Danielle Bean in Family on Monday, September 27, 2010 12:00 PM
UPDATE: There are now over 50 comments. This is the point at which our comments pagination kicks in, and it gets a little hard to post “replies” to particular comments. To see the comments over 50, please click the page two (2) link at the top of the list of comments. Sorry for the confusion—I know it’s not ideal!
Let me begin by saying I am a big fan of breastfeeding. I have nursed all of my babies and I loved nursing all of my babies. I encourage every mom I know to give themselves and their babies the gift of a breastfeeding relationship.
But, as a pro-breastfeeding mama, I wonder: Is this shirt, sold by Old Navy, really something we need to demand that they pull from their product line?
Their argument is that this shirt “empowers” the formula industry, which, as we all know, doesn’t need any “empowering” at all.
But when I look at this shirt, I picture some mom, who formula feeds for whatever legitimate reason and feels a little bit uncomfortable about it, putting it on her baby and feeling good about her decision for a change. Or at least not ashamed of it. And that doesn’t seem like such a bad thing at all.
What if Old Navy isn’t really empowering the formula industry, but instead is empowering everyday moms who make difficult decisions that—for whatever reason—they have deemed best for their families? What do you think?
Comments
I agree with your perspective, Danielle. Also wanted to mention though that a friend called me last week, saying she had just seen the following bumpersticker, and she thought I could use it: “I make milk…what’s your superpower?”
I thought it was great, but reminded her I’m well past that stage in life (my youngest is almost 11).
Maybe sometimes a shirt is just a shirt and we should quit looking for conspiracies everywhere. I had preemie twins. I used formula. I didn’t want to even try breastfeeding. I doubt I would have bought this outfit but still…. lighten up people.
Why anyone who breastfeeds would be offended by this shirt escapes me. I don’t see how the existence of this T-shirt would affect a woman (or girls) desire to breastfeed her baby. If a mother chooses formula feeding so her child can wear this t-shirt that baby has much bigger problems than what it is being fed.
There are plenty of formula fed babies whose mothers cannot breastfed or tried and tried HARD and were unable. Despite what some women want to think you can’t tell by looking at a woman why she is formula feeding. There are scads of cutsie breastfeeding onesies out there. Now there is one for a formula fed baby. Why is it such a big deal?
Of all the issues our society needs to overcome/change in regards to maternal and infant health a graphic on an Old Navy T-shirt is at the bottom of my list.
I formula feed my son and formula fed my daughter as well. I have no private place to pump at work and the only available fridge is used to store bacteria cultures - not exactly somewhere I want to store my child’s food source. Personally, I find the whole debate somewhat annoying. Different child-rearing practices work for different families. If you want to put a onsie on your baby that says “breastmilk powered”, go for it. If you want to nurse your baby in public, good for you. Let me formula feed my baby without feeling like I am committing child abuse. Why protest something as inconsequential as this?
I know this post is gonna blow up:D So Ill add some gasoline before everyone shows up:D I think its a cute and clever shirt.
I nursed all three of my kids. But, I don’t think formula feeding moms need a guilt trip. It’s baby formula…NOT rat poison. One of my friends could not nurse. And I would have bought her kid this shirt. Now he is one of the brightest kids in his school, despite the fact that his mom formula fed him:D
The other day I wrote a post about how Mary herself wouldnt have measured up to some peoples expectations of mothers. After all….she didnt co-sleep with baby Jesus. She wrapped him up and heartlessly laid him in a manger:D Poor baby Jesus
Kristi, I hope you were kidding. Those words from scripture were to show us their poverty and a pre-cursor the tomb. We can assume that Mary, like all women of her culture and time, did “co-sleep”.
As for the t-shirt, it’s just another way for Old Navy to make money. It neither scandalous nor provocative unless you make it out to be.
Fine Linda….It was done just to make a point. It was not literal. You are right. I am wrong. Jesus just hung out there for a few minutes. I hope that this satisfies you:)
Now back to acting like there is only one way to be a good parent.
Danielle,
As a mom who tried and failed to breastfeed with each of my 4 kids, I thank you for the perspective. There is a certain amount of shame that comes with failure to produce enough milk. Many breastfeeding moms I’ve met didn’t believe that I did everything I could to succeed. I did. Still, they almost demand an explanation and defense. Everyone knows that breastmilk is best, but I thank God for formula. Without it, what would have happened to my children?
I’m sorry that you felt you had to justify formula feeding. That doesn’t seem fair at all. And, yes thank God for formula!
I think the shirt is cute. Calling it offensive, as the article you link to does, seems a bit much. There are so many actually important issues to get upset about this seems very minor. I am sure Old Navy could come up with a cute way to highlight breastfeeding. Maybe “No bottle for me, I am all natural.” or something.
As a breastfeeding mother of 7 I honestly think this shirt is pretty innocuous. I don’t think Old Navy is trying to promote anything other than selling their clothing line. Obviously they could not sell a T sporting “breast powered”. Often I feel folks can be a little too sensitive and too easily offended.
Well, to be “fair and balanced”, they put out a onesee that says “Breast milk powered.” I believe they are the majority, these days, anyway, at least during the first few months. The formula industry needs no help. The cost of their product is through the roof!
I’m another breast-feeding mom who agrees that this shirt is nothing to get worked up about! I’m glad I nursed my babies and have encouraged others to try (and supported them if they wanted to)—BUT I know several women who didn’t choose to (for their own reasons), couldn’t physically, or weren’t allowed to because of necessary medications for serious illness.
Moms who are lovingly taking care of their children can do so in different ways. It’s sad that so much “mothering” can take on antagonistic tones: working vs. SAH, public school vs. Catholic vs. homeschool, formula vs. breastfeeding, even scheduled breastfeeding vs. ecological, family bed vs. crib, pacifier vs. not…. It’s sad how easily each of these bones of contention came to my mind.
We won’t all agree—but we can support each other in doing the best we can.
Danielle, one of my favorite things you’ve said (in several contexts) is that we all need to do what is best for OUR families—for ourselves as parents, for our kids, and for our life circumstances right now. That will differ family to family and sometimes kid to kid or year to year. It just strikes me as sad that people can get take things personally or be hurt in their vocation as mothers because they disagree with others.
Sorry to ramble a bit! I’m so glad so many people see this shirt as light-hearted and no “threat” or denigration of breast feeding.
(Hee hee, the security word is “enough”!)
Every single one of Mother Teresa’s babies was formula fed.
Wow, it is so nice to have such a civilized discussion with both breastfeeding moms and bottle-feeding moms being charitable toward each other. I formula-fed because I am an adoptive mom whose baby was placed with me on 24-hours notice, and I had to work fulltime from the time he was 3 months old until he was 18 months old. All those factors combined made adoptive nursing very impractical. If I had bio children, I would have loved to have breastfed. I feel that breastfeeding is the ideal, but that bottle-feeding is God’s plan B and can be very effective in terms of bonding, nutrition, etc. And I don’t think any mother should have to validate her reasons for choosing to bottle feed. I do feel that the formula company has at times crossed over the line from providing a product that is a crucial plan B into subtly discouraging breastfeeding. I certainly don’t think the formula industry needs any empowering. But I do think that in some cases bottle-feeding mothers need empowering. It’s really ironic that in our culture there is both an abundance of anti-breastfeeding bias (for example, people who chastise women who nurse in public) as well as an anti-formula bias (over-zealous people who promote breastfeeding by insulting women who bottle-feed). Thank you for a very balanced article.
I’ve breastfed three children and am in the process of breastfeeding my fourth. Obviously I am pro-breastfeeding! But I fail to see the harm in this shirt. Like a previous poster said, sometimes a shirt is just a shirt. I don’t see some Big Formula agenda here, I see Old Navy trying to sell clothes. Most of the moms I know who formula-fed their babies had to deal with some sort of disappointment or guilt over that fact, even when there wasn’t anything to feel guilty about! They put too much pressure on themselves or took too much stock in what others thought of their feeding choice. I would imagine that this cute little shirt might make them smile and that’s a good thing.
No one has the *power* to produce breast milk—it either happens or it does not, but we are not in control of such a thing—so I would never call it a super power. Semantics - maybe…but people need to get a grip. I breast fed all my babies - except my last, and I have theories as to what happened. Regardless - I pumped for 15 months, and would not recommend anyone to do anything other than breast feed IF they are able. If not - formula is obviously a must; but I will in no way EVER sponsor/promote formula companies that are out for the $ FIRST AND FOREMOST. There should be GOOD (excellent) lactation consultants available to women, but that is not always the case.
The gist is - I do NOT like this shirt. :D
God Bless the formula companies, for without them, my 2 preemies would not have survived. I can appreciate anyone who breastfeeds their baby, even admire them for their fortitude. I can mourn that I could not breastfeed my babies, and still enjoy the humor of this harmless onesie!
I’m adoptive mother and obviously, did not have a choice in the matter. We formula fed our baby boy and he has grown like a weed. For some reason (and most especially it seems in Catholic circles) the idea that breast feeding is “better” has never sat right with me. That is wonderful if you have breast fed your child and I applaud you in the time, sacrifice, and love it took. However, for those of us who use formula, it takes just as much sacrifice and love and, most importantly, our children are no different.
I have no problem at all with the shirt~ maybe they could also come out with something clever about being breast fed.
There are 101 Reasons to Breastfeed all with links to medical studies, http://www.promom.org/101/index.html
It’s why God gave you breasts. ![]()
Can you imagine saying, “hmmm…I’m uncomfortable with my liver so I’m not going to use it for it’s purpose any more!” LOL
Yes Allison, we all know that breastfeeding is what God intended and that it’s the natural, ideal way to feed. But the liver is a vital organ and its use does not require active, deliberate participation. The bottom line is that some women are unable to breastfeed.
Thanks for reminding me about “ideal and natural” too, Claire.
As in green….breastfeeding is the GREEN, natural and earth-friendly way to feed our babes.
When I was trained as a nursing mother’s counselor the medical studies then indicated that only a small fraction of women can’t breast. It may have it’s challenges, but more often than not those challenges can be overcome.
I completely agree. I desparately wanted to breastfeed all my kids. I tried with all of them. At four months when the last of the pregnancy hormones were leaving my system the milk completely went away. No uncomfortable weaning for me. It was just gone overnight. I have an endcrine disorder that makes my body unable to produce the hormones necessary to do a lot of things including breastfeeding. Its verifiable though medical testing.
I can’t tell you all of the comments, looks, and negative reactions people greeted me with when they discovered I was formula feeding especially since I have a child with food allergies. THe first comment I get is that she wouldn’t have life threatening food allergies if I breast fed. They automatically assume you don’t care. Breastfeeding was work for them, a non breastfeeding mom must be too lazy to put in the effort. No one ever believes that some moms can’t.
I think a shirt like this would be great for us moms out there who are constantly confronted with the breast is best message and attitude. Just because we don’t breastfeed doesn’t mean we are letting our children down. We are doing the best we can for them. Let the store see the shirt and breastfeeding moms have some compassion for those who can’t for whatever reason and be slow to judge.
THANK YOU! Amen for the charitable discussion.
I wholeheartedly support breastfeeding. I nursed my daughter exclusively for six months, then became very ill. Being sick wrecked my milk supply and four lactation consultants, fenugreek, reglan, and a hospital grade breast pump later…I was still not making any milk and dear daughter became a formula fed baby. I felt like I had to justify why she was formula fed, and had lots of good-intentioned advice about how to keep nursing thrown my way. I’ve had other friends go through this when they become pregnant while still nursing. Many of them are just tired, too sore, not making enough, etc. and wean earlier than anticipated. They aren’t ready to tell the world that they’re pregnant again, yet the “world” seems to have many ideas about how to help them nursing, even if it isn’t working for them.
Breastfeeding or bottle feeding cannot be reduced to a mere ‘personal choice’. Breastmilk is by far THE best food source for infants and toddlers and no other substitute could EVER completely replace it. I’m thankful for the formula that is available when the situation really warrants it BUT it should never be promoted in a way that puts it on the same pedastool that breastmilk rightfully stands on. Old Navy made a poor choice on this one. The formula companies are doing just fine in the way of adversting all on their own.
Exactly. That’s the point I was trying to make to Allison. We are all educated women who know the benefits of breastmilk. I don’t think anyone would dispute that it’s the ideal food/feeding method. But formula is a valid alternative for occasions when breastfeeding isn’t feasible, and there ARE legitimate situations when it’s not. And no mother should have to explain her reasons for bottle feeding to avoid the judgment of others.
I agree! I breastfed my son for the first 6 months, I loved it, but after that I switched him over to formula. It was a hard decision but all things went into consideration and with my job I thought it best to switch over. I probably wouldn’t have put this shirt on my son, but I see no problem having it for mothers who as you said, have to make the decision for legitimate reasons.
I am currently trying to nurse my 5th baby. I breastfed my first 4 children for an average of 18 months each. This baby, though, has been a challenge since before she was even born. After ruptured membranes at 21 weeks I spent 10 weeks on bedrest. At 31 weeks I had an emergency c-section due to a placental abruption and she spent 39 days in the NICU. I pumped and she was giving my breast milk as much aspossible. When I wasn’t producing enough for her they had to give her formula. She is home now and learning to breastfeed. It’s a huge challenge because she’s still so small; she hasn’t even made it to her due date yet! Through this baby, God has taught me that sometimes we have to do things we don’t want to and never planned to. I never planned to have a hospital birth, let alone a c-section. I never planned to give my baby bottles, let alone bottles of formula. But if the choice is me sobbing while she stops gaining weight because she’s struggling to nurse or me supplementing her with formula while still trying to nurse and also pumping so she can have expressed breastmilk in her bottles, then I have to choose the latter even if it means that possibly one day my milk will dry up and she will be formula fed. All that said, I wouldn’t buy that onesie but I have become much less judgmental toward moms who formula feed. I had it easy with 4 babies but now see how difficult it can be. Couple all this with post partum depression and it is even more difficult. Bottom line—Old Navy is just trying to make money. We mothers should be supporting each other, not letting this one thing divide us.
Lisa, I think that Elizabeth M hit the nail on the head when she said “It’s sad that so much “mothering” can take on antagonistic tones: working vs. SAH, public school vs. Catholic vs. homeschool, formula vs. breastfeeding, even scheduled breastfeeding vs. ecological, family bed vs. crib, pacifier vs. not”. There are mothers like Danielle and Rachel who have always said that the important thing is to do what works for the family, and then there are mothers who have ideals who can’t concede that for some families those ideals can’t be met, and that those families can thrive by doing things differently. And Kristi sure did nail it when she predicted that this thread was going to blow up! It started out so charitably, but now…
So much for a charitable discussion. I guess I spoke too soon. How sad that some people, in trying to promote breastfeeding, feel the need to do so by insulting and alienating other mothers. On a Catholic blog.
I think this shirt tells us way too much…more than anyone has a right to know. ..and is
way too confrontational. Do you really want to use your child to fight your fights? And
should there be any such fight to begin with between mothers who breast feed and those who for whatever good reason use formula? Let’s end the feud and refuse to purchase
such a provocative item of clothing ...for a baby no less!!!! Anyway I like baby girls in
pink ...and boys in blue! It’s called gender appropriate and helps people like me when presented with a bald baby from making a major goof!!! Save the green for the envornmentalists who love a good argument/fight!
I think, in all charity, people just need to get a grip. It’s a t-shirt, not a subversive, anti-breastfeeding manifesto.
Jen in OK
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